Accueil +Société Une campagne originale d’Optique 2000 pour dépasser la peur des lentilles de...

Une campagne originale d’Optique 2000 pour dépasser la peur des lentilles de contact!

optic ok
Afin de démontrer aux phobiques de la lentille de vue que son port n’est pas une chose  terrible, la chaîne d’opticiens a décidé de mettre en place sa campagne « Pas froid aux yeux » en collaboration avec Acuvue, marque de lentilles de contact.
Elle propose 10 profils de 10 opticiens Optic 2000 qui se proposent chacun de vaincre leur pire phobie (insectes, vertige, etc) pour démontrer que s’ils peuvent vaincre la peur, les non porteurs de lentilles aussi.
Un panel dans lequel les internautes pourront élire leur opticien préféré qui devra vaincre sa phobie.
Une campagne insolite et fun qui sort de l’ordinaire.
Pour voter et obtenir plus d’informations, rendez-vous sur la page facebook de l’opération.

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